Headline / Title Analyzer & Scorer

Most headline scoring tools give you a number and hide the reasons behind a proprietary formula, which makes the score useless the moment it disagrees with your gut. Headline / Title Analyzer & Scorer does the opposite: every point in its 100-point rubric is named, documented, and shown in the breakdown, so you can see exactly why a headline scored 40 and what would move it to 70.

Run it on a blog title, an email subject line, or a video title before you publish, and use the breakdown to decide which specific thing is worth fixing rather than rewriting the whole line and hoping.

Running Your First Score

1. Type or paste a Headline or Title, or click the dice icon to load a real sample headline.
2. Read the four bars under the score — each names exactly what it’s measuring and why that headline scored what it did on that line.
3. Click Copy to grab the exact text you tested once you’re happy with it.

Field Reference: The Four Score Components

• Length (35 pts): peaks at 40–60 characters, falls off linearly outside 20–100, and hits zero past either edge.
• Power / Emotional Words (35 pts): up to 3 matches from a curated list count, at 12 points each; a 4th match adds nothing.
• Contains a Number (15 pts): a flat bonus for any digit anywhere in the headline.
• First / Last Word Impact (15 pts): a flat bonus if the very first or very last word is a number or a power/emotional word, since that’s where a reader’s eye lands first.

When Not to Use This as Your Only Guide

A headline can score 100 and still be boring, and a genuinely great headline can score 60 if it doesn’t happen to hit one of these four patterns — the rubric checks structure, not whether the underlying idea is any good. It also can’t see your audience, your brand voice, or the rest of the page the headline sits above, all of which matter more than any single point total. Use the score to catch a headline that’s genuinely too long, too flat, or missing an obvious hook, not as a pass/fail gate on publishing.